Baus Optical

Helping consumers find the right frames
Baus Optical Case Study

Facts & Results

Over 30,000 unique visitors in 6 months
Over KES 5.1 million increase in revenue
655% return on investment (ROI)

Our Role

Search engine optimization (SEO)
Content marketing
Social media advertising
Creative services
Ubuni Creatives Optical Digital

Goal

Increase brand awareness, organic traffic, leads, and online sales.

Our approach

Ubuni Creativea developed a custom SEO strategy to increase organic traffic and rankings. In addition, we created and implemented a long-term link building and brand awareness strategy with content marketing.

We built a custom content marketing campaign to encourage interaction with current customers and target audiences, anchored by a 9-question multiple choice quiz: “What Frames Are Perfect for Me?

BausOptical Social Advertisements
Baus Zenni Optical Quiz
Baus Optical Search Engine Optimization

Let’s talk.

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